Over the past week, we’ve provided a lot of ideas for creating content and using it to grow your business.
There are so many possibilities and while you may not take advantage of each and every opportunity and idea, you can probably do a lot more than you think.
That’s the beauty of having your own team to help you manage your content marketing. While your team may start out small, the more efficiently and effectively you work together, the easier it is to expand.
And remember, when you have team in place, you have more time to strategize and plan your business growth…and that’s what brings you the time and financial freedom you need and deserve!
If you need a few ideas on how to bring people into your team, here are some for you.
Virtual assistants should be one of the first sources of outside help that you consider when you’re looking to expand your business. A skilled virtual assistant can help you accomplish many of the important but lower value tasks that are an inevitable part of your business. After all, wouldn’t you rather spend your time generating new business and working on the things you enjoy most?
For example, you may want to promote your content through a number of different channels, including your blog or main business website, your Twitter account, your Facebook account, your Pinterest account and various other channels. A virtual assistant can handle these basic tasks, and free you up for the more important ones.
When you’re looking for someone to help you with the “heavy lifting” of your business – content creation – then you’ll need to find yourself a quality ghostwriter or ghostwriting service.
Many ghostwriters are also skilled at repurposing your existing content and doing research on potential topics that you can write yourself if you wish. After all, sometimes the toughest part of writing your own content is figuring out what to write about.
You may find that you already have raw content available to use and repurpose, such as videos you’ve made or interviews you’ve conducted. This existing material can be a great source for new content for your business.
Some ghostwriters offer transcription services as an “add on,” so that they can transcribe your audio or video content as well as transform it into an article, a book or whatever written content you desire.
Guest Writers or Bloggers
Finally, not all content creation needs to be something you hire out or pay for. You may be able to find a guest writers or bloggers for your website, and usually the only “compensation” back to them will be publishing their bio and a link back to their site along with the article.
There are so many options for getting things done. Whether you start by hiring a Virtual Assistant for a couple of hours per week or a writer to write some monthly articles for you, you’re taking small steps to the long term growth of your business through content marketing.