- Seven Tips Every Entrepreneur Needs to Know
When it comes to being in business for yourself, there are two realities you can testify to be true. It is easier than ever to become an entrepreneur and it is harder than ever to become an entrepreneur.
The former is correct because the world is your oyster, thanks to the myriad of platforms, services and tools ...
- How to Write an Autoresponder Series
An autoresponder series is one of the best ways to connect with your target audience and build a relationship with them. It can seem a daunting prospect, but here are the essentials for success.
1. The Ethical Bribe
One of the best ways to get people onto your email marketing list is to offer them what is ...
- How to Move Forward When You’re Feeling Overwhelmed
As a creative, focusing on one niche or genre feels confining. After all, you have interests and ideas for all kinds of writing in every genre from romance to sci-fi to business books. Should you pursue several of them at the same time? Probably not.
When you are first starting out, it’s not a good idea ...
- Choose Your Focus and Stick to It
As a creative, focusing on one niche or genre feels confining. After all, you have interests and ideas for all kinds of writing in every genre from romance to sci-fi to business books. Should you pursue several of them at the same time? Probably not.
When you are first starting out, it’s not a good idea ...
- How Often Should You Review Your Content Plan and Analytics?
There are a number of different schools of thought regarding how often a business owner with a website or blog should review their content plan and their analytics. The truth is, you need to do it every time you publish something new. The biggest mistakes new small business owners make are:
a) They don’t have a ...
- How to Encourage Earned Media
Most bloggers and online business owners miss golden opportunities to promote their brand and business by not having a media outreach program or focusing on earned media. Yet encouraging earned media can be one of the best ways to achieve your goals.
What Is Earned Media?
Earned media is when discussions about your brand, products and/or services ...
- How to Build Suspense in Your Content
A lot of content on the internet just seems to be the same old thing, with nothing new, exciting or noteworthy that deserves being paid attention to. One of the best ways to stand out from this is to create suspense. This can be accomplished in a couple of ways.
Journalistic Writing versus Blogging
Journalistic writing is ...
- Why You Should Advertise Your Business Offline
Despite all the time, attention, and resources that are directed towards internet marketing, are you aware of the evidence that shows offline marketing can also be massively effective? Well in fact it can, and here is why.
Without a doubt, the ideal you should aim for is to engage in the right mix of on and ...
- How to Write Attention-Grabbing Headlines
More people read the headlines than read what’s inside the headline. Therefore, if you want people to click through to read your content, you need to learn to write headlines that get attention. Your headline matters more than almost anything if you want people to consume your content.
Your headline should be original and specific, stress ...
- How Improving Your Content Can Grow Your List
If you’re getting a lot of clicks on your content but your list isn’t growing, there are many ways to deal with this. Let’s look at how improving your content can grow your list.
Add Multiple CTAs – Don’t just put a box on the right side-bar asking for people to sign up for your newsletter. ...