Author: ewladmin

  • Before You Write Fiction: Ask Yourself These Questions

    If you’ve been thinking about writing fiction, there are a number of questions to ask yourself before you start.

    1. Can I write what people want to read?

    There are two key aspects you need to think about:

    * Are you a great reader?
    * Are you familiar with the bestsellers in the genre you want to write?

    If you are a reader, you should have a good idea of what you enjoy. Chances are that other people will have similar tastes. If you tend to read the top bestsellers in your favorite genre, such as romance, mystery or horror, you will also have a pretty good idea of what sells.

    It may sound crass to talk about bestsellers and money, but the fact of the matter is that publishing is a business. You might be disappointed to find out that it has very little to do with creativity or even talent and everything to do with providing a “product” that people want to buy.

    2. Can I write something with broad appeal?

    Since product is what it’s all about, you need to consider writing something with broad appeal. A lot of people aspire to write the great American (literary) novel, but the fact is that literary fiction is a small percentage of the book-buying market. If you want to be successful as a writer, a better strategy would be to aim for one of the top genres mentioned above, such as romance (55% of the US market) or mystery (27% of the market). Horror and fantasy are around 10%.

    Each of these genres have avid fans, but they also have top writers who command attention every time they release a new book. Nora Roberts is synonymous with romance, but she is also associated with mystery and suspense under her pen name J. D. Robb. Stephen King is the master of horror, but he used to write other novels as Richard Bachman.

    3. Am I prepared to be my own brand?

    Even if you use a pen name, you will still have to be prepared to be your own “brand” and take the criticism along with the adulation. It can be intrusive sometimes. Success can actually make it tougher to find the time to write. It can be difficult to write a book and market it, and to not earn a lot of money, but sometimes it can be even harder to suddenly make it big and become the center of attention.

    4. Am I a good writer?

    If you haven’t picked up a pen to write a story since high school English, you might want to start small, with short stories and creative blogging, and get some feedback on your work.

    5. What am I prepared to sacrifice to become a writer?

    Most aspiring writers think about fame and fortune. They don’t think about the many hours alone working on their novel. Writing can be a lonely business. It can be even tougher if you have a family. You might have to sacrifice sleep, TV time and more to make your dream come true.

    Be realistic rather than starry-eyed, and you should soon determine whether or not writing a book is the right move for you.

    Do This Next, If You Want to Make a Better Living from Writing

    WriterHelpWanted.com and EliteWritersLab.com co-founders, Ron Douglas and Alice Seba, recently got together to discuss the 5 obstacles that keep most writer from earning a good living from their writing.

    Inside this free video, you’ll learn about the 5 obstacles that keep most writers from earning a full-time living from their skills. If you ever procrastinate, doubt your skills or just aren’t sure how you can get started, this is for you.
    To receive free instant accessjust click here to get started.
  • Top Tips for Connecting With Niche Influencers

    If you’ve ever heard the phrase, “It’s not WHAT you know, it’s WHO you know,” you will get an idea of just how important it is to network regularly in your business, and in particular, to connect with top influencers in your niche.

    Niche Influencers – What and Why

    A niche influencer is a person who has an established name in their field of expertise and within the social networks through the content they publish online and their niche-related activities, such as appearing in interviews, conferences and more. If we hear the names Bill Gates, Emeril, Dr. Oz, Dr. Phil we immediately know what niche they are associated with, and the fact that they are high-profile because of the media attention their activities garner.

    Connecting with a few key online influencers will can give you far better results than connecting with lots of people who have no influence, don’t know that much about the niche, and don’t know or care who you are or what you do. If you can get their attention, it can open up a new range of opportunities and a much wider audience.

    The trouble is that everyone and their dog will want to connect with these influences too. Here are some top tips for connecting with niche influencers successfully to grow your brand and increase your profits.

    * Know your niche. Know where your ideal customer is hanging out, who they are paying attention to, and who they are buying from.

    * Identify top influencers. Find out who the influencers are in your niche and where they are. Use tools to accomplish this, such as BuzzSumo, BirdSong Analytics, and Twellow.

    * Follow the influencers. See what kind of content they are publishing in relation to your niche. What kinds of products and services are they selling? What kinds of feedback are they getting? Make notes as you go along to inspire you in terms of trying to do things better, faster, and cheaper. Also, note ways in which you complement each other, rather than compete with each other.

    * Spruce up your professional profile. Create an awesome profile for every network you are on. While you are following the influencers, check out their profiles. Do you see something you’d like to add to your own profile? If so, add something similar while also making it unique to you.

    * Interact with the influencers. Once you have been following them for a while and have got your profile up and running, you can start to interact with the influencers in a low-key way. Comment, like, and share in a structured way related to your marketing strategy, that is, what you wish to accomplish.

    * Contact influencers. When you do contact influencers, be specific. What do you want from them and what can you bring to the table? If you would like to be a guest blogger, give them samples of your work. If you would like them to be a guest blogger, or allow you to interview them, make sure your site looks great and is packed with niche-related content that their audience will be interested in as well.

    Also look for events they’ll be attending and speaking at. There is nothing like solidifying a relationship by actually meeting in person.

    * Be patient. Plan to do things or make changes over a 6 month period. Take your time to get to know them, and vice versa. The better you understand them and their product line and influence in your niche, the more likely they will want to work with you down the line. You knowledge will shine through compared to the many people who want to connect with them for the own benefit.

    While these top tips for connecting with niche influencers will increase your chances, it’s up to you to make it worth their while. So, start your transformation into becoming an influencer in your own right and see how many niche influencers you can connect with on a meaningful level.

    What to Do Next: Save 30% on Our Easy-to-Use Social Media Templates

    If you’d like to make easy work of organizing and coming up with social media content ideas, we’d like to invite you to grab our social media template package (and we’ve set up a money-saving coupon for you too).

    Ready to Use Social Media Tempaltes

    In this package, you get:

    • Our very own Insiders Social Media Strategy Guide
    • Social Media Plan Checklist and Brainstorming Sheet
    • 7 Social Media Site Checklists (all the big ones in this one)
    • 2017-2018 Social Media Content Planner
    • Visual Guide to Social Media Site Posts and Image Size Specifications
    • Hootsuite Bulk Scheduler Tool and Guide
    • 149 Selected Success / Motivational / Inspirational Quotes
    • 20 Graphics with Success / Motivational / Inspirational Quotes
    • 20 Eye-Catching Blank Graphics to Work Your Magic On​

    Click here for full details and to get your templates.

    Enter coupon code: 30SOCIALNOW and you’ll get an ADDITIONAL 30% off the already discounted price.

  • Writing for More Social Media Interaction

    Most social media marketers aim for eyeballs, but it’s engagement that will drive high page rankings and more followers, for increased profits. Getting more interaction on your site, blog, and social profiles is the name of the game. There are several ways to accomplish this through the content you write.

    1. Know your niche. Give them the content they want. How do you know? Answer their frequently asked questions, comment, on what they say, and hang out where they do. Offer advice, hints, and tips they will not only read, but share.

    2. Join the conversation. Online publishing allows your information to spread far and wide, but it should not be a one-way street. Join in conversations. Don’t be a lecturer. Comments, likes, shares on your part will encourage others to behave in the same way.

    3. Invite guests. Guests broaden the conversation and reduce the need for you to crank out more content. Inviting guest bloggers and encouraging contributions builds relationships with your existing followers but can also bring in new ones connected with your guest.

    4. Create surveys and polls. People love to be asked what they think. Create short surveys and polls to get information and encourage an atmosphere of interaction. You can also give them an incentive or little surprise thank-you gifts, such as special reports, handouts, cheat sheets, and other free information items that can also broaden out the conversation in relation to your niche.

    5. Create contests. Everyone loves a good contest. Make contests related to your niche and the free items you wish to give away, or products you wish to sell.

    6. Perk up their passions. Choose hot topics that are currently being discussed a lot or items in the news. Avoid being offensive or controversial, unless that’s your thing, but do ask what they think.

    7. Use images strategically. A picture is often worth a thousand words. Use images to support your content and grab attention in a way that a headline might not. The image could also encourage comments and other forms of engagement.

    8. Use videos. If a picture is worth a thousand words, a good video could be worth tens of thousands of words. Post on prominent social sites and embed in your own site or blog. Consider including a transcript to post on the social site page and you will pick up traffic based on keywords. Turn on the comments section and see what people are saying. Engage in conversation with them as appropriate.

    9. Use tags. Think of tags as keywords that will drive traffic in a number of ways. The easiest these days is that users of social sites can click on a tag and see all of the latest information published in relation to that tag. Tagging is therefore one of the best ways to attract a niche audience, who will be the most interested in engaging with you.

    10. Create your own group. Using groups on platforms like Facebook and LinkedIn are a great way to boost engagement and create interaction through social media.

    What would happen if you focused on writing for more reader interaction, rather than more traffic? Try these suggestions and test out your theory. The results may surprise you!

    What to Do Next: Save 30% on Our Easy-to-Use Social Media Templates

    If you’d like to make easy work of organizing and coming up with social media content ideas, we’d like to invite you to grab our social media template package (and we’ve set up a money-saving coupon for you too).

    Ready to Use Social Media TempaltesIn this package, you get:

    • Our very own Insiders Social Media Strategy Guide
    • Social Media Plan Checklist and Brainstorming Sheet
    • 7 Social Media Site Checklists (all the big ones in this one)
    • 2017-2018 Social Media Content Planner
    • Visual Guide to Social Media Site Posts and Image Size Specifications
    • Hootsuite Bulk Scheduler Tool and Guide
    • 149 Selected Success / Motivational / Inspirational Quotes
    • 20 Graphics with Success / Motivational / Inspirational Quotes
    • 20 Eye-Catching Blank Graphics to Work Your Magic On?

    Click here for full details and to get your templates.

    Enter coupon code: 30SOCIALNOW and you’ll get an ADDITIONAL 30% off the already discounted price.

  • Building a Strong Online Community – Forget the Numbers

    A strong online community is not just about numbers. It’s also about how people engage with your business or brand and the ways they do it. Here are some tips for you to build a strong and loyal community of followers who will love sharing your content and sending you new customers…

    Make The Most of Your Blog

    Your starting point should be your website and/or blog. Yes, we know it’s not always to come up with great content consistently, but it is a powerful way to prove what you know and that you are worth doing business with.

    In addition, if you have a WordPress blog, you can use it to build community through the plugins and themes available. Creating a discussion board or forum, inviting guest bloggers, getting comments, and actively asking for endorsements and testimonials are all signals that you are a thought leader in your niche.

    Offering free special reports or ecourses as an incentive to register for your email-marketing list also creates community, rather than visitors who come once for a few seconds and never return. The repeat visitors are the ones who will form your community over time. Using the plugins that allow people to share content on the social networks will also build a strong online community that will create all new opportunities for your business.

    Connect with Niche Leaders

    We are often judged by the company we keep. Being seen at the same sites as other “thought leaders” in your niche is always a good idea. Even better, this can create the opportunity for new product creation and joint venture (JV) partnerships. For example, you can interview each other online and publish or sell the resulting product to build brand and/or make more money.

    In a JV, you would email each other’s lists with a special offer. Anyone who signs up from their list would be your customer and possibly listed as your affiliate. Even if their list has 5,000 people and you have only 1,000 people, you can offer to mail 5 of their offers during a specific time. JVs then split the profits 50/50 or each gets a special affiliate link. This allows you both to profit from more exposure and/or sales to people interested in your niche.

    If you missed our tips on becoming a thought leader yourself, you can find those here.

    Social Network Profiles

    If you have not already taken the trouble to build a full, robust profile on the major social networks, put this at the top of your marketing list. Social search, that is, search within a network, is rapidly overtaking search through search engines like Google. You can only build community if people can find you. They will only want to join your community if they see things on offer that interest them, products, services, information, and eye-catching content.

    Make The Most of Groups

    One key aspect of top social media sites is whether or not they have groups you can join in order to connect with your targeted audience and like-minded people. Facebook and LinkedIn are examples of social media sites that have popular and active groups, where you can connect with prominent influencers in your niche and position you as an authority.

    Other groups you may want to consider include active Pinterest boards that allow guest pinners. This will mean more of your pins are shown around the clock, not just the times you pin. Don’t forget Yahoo groups and Google+ circles. Both of these can also help you build a strong online community related to your niche.

    Be Helpful, Not Pushy

    Finally, the best way to build a community is to participate in communities. Join groups, participate, share, and don’t just try to push all of your products for sale. Social media is all about connection and community.

    If you’ve wondered how to build a strong online community, try these tips to start a strong community or even fine-tune your existing community. It’s never too late to get your group or community on the right path.

    What to Do Next: Save 30% on Our Easy-to-Use Social Media Templates

    If you’d like to make easy work of organizing and coming up with social media content ideas, we’d like to invite you to grab our social media template package (and we’ve set up a money-saving coupon for you too).

    Ready to Use Social Media Tempaltes

    In this package, you get:

    • Our very own Insiders Social Media Strategy Guide
    • Social Media Plan Checklist and Brainstorming Sheet
    • 7 Social Media Site Checklists (all the big ones in this one)
    • 2017-2018 Social Media Content Planner
    • Visual Guide to Social Media Site Posts and Image Size Specifications
    • Hootsuite Bulk Scheduler Tool and Guide
    • 149 Selected Success / Motivational / Inspirational Quotes
    • 20 Graphics with Success / Motivational / Inspirational Quotes
    • 20 Eye-Catching Blank Graphics to Work Your Magic On​

    Click here for full details and to get your templates.

    Enter coupon code: 30SOCIALNOW and you’ll get an ADDITIONAL 30% off the already discounted price.

  • Becoming a Thought Leader on Social Media

    Whether you’re an author, a freelancer, info product seller or just about anything else, becoming a thought leader in your niche or industry is all about establishing yourself as someone worth paying attention to in your niche or industry. If you think of yourself as a brand in your own right, not just your company as a brand, imagine instant name recognition by those in the know in that niche. If we say Steve Jobs, Bill Gates, Mark Zuckerberg, most people know who we are talking about and what they are famous for.

    Becoming a thought leader in your niche may take some time and effort, but the financial and professional rewards can be well worth it long-term.

    * Do your niche research. Where do people interested in your niche spend their time, and money? What social networks do they visit? What do they talk about? What are their pain points and problems in relation to the niche? What solutions are they willing to pay for and how much will they pay? Who are your main competitors and how good are their products? What are niche customers saying about those products? Can you come up with even better ones?

    * Create great content. Use your niche research to create content readers/ followers want. People learn visually most of the time, but offering a range of content gives them a choice. The more content you create, especially free content, the more traffic you will get from search engines and social sites. Seeing your name and (good) content appearing repeatedly will make potential customers check you and your item out more closely.

    * Connect on social media. The secret to success in social media is in the name itself: social. People are on social networks to connect with others, not to see your latest promotion. However, people are always on the lookout for products and services that make their lives easier. Be helpful in all your interactions and people will appreciate and remember what you do for them.

    * Make the most of groups. Are there social media groups you can join in order to connect with your target audience and other like-minded people? Facebook and LinkedIn have some very active groups. Some popular Pinterest boards allow guest pinners and can provide another way to get you noticed.

    * Convert connections. Rather than focusing on quantity of posts, tweets, and pins to convert your connections into email subscribers, focus on quality. Use the information you gained from your research and insights to provide a special offer that is specific to your followers on a particular social media platform. For example, a cooking related niche could provide an exclusive and free offer, available only to Pinterest followers who sign up for updates during a specific time.

    Using social media to establish yourself as a thought leader can take time. However, the more quickly you get started, the more quickly you will arrive at your desired destination. Put these ideas into action to begin your journey to success.

    What to Do Next: Save 30% on Our Easy-to-Use Social Media Templates

    If you’d like to make easy work of organizing and coming up with social media content ideas, we’d like to invite you to grab our social media template package (and we’ve set up a money-saving coupon for you too).

    Ready to Use Social Media Tempaltes

    In this package, you get:

    • Our very own Insiders Social Media Strategy Guide
    • Social Media Plan Checklist and Brainstorming Sheet
    • 7 Social Media Site Checklists (all the big ones in this one)
    • 2017-2018 Social Media Content Planner
    • Visual Guide to Social Media Site Posts and Image Size Specifications
    • Hootsuite Bulk Scheduler Tool and Guide
    • 149 Selected Success / Motivational / Inspirational Quotes
    • 20 Graphics with Success / Motivational / Inspirational Quotes
    • 20 Eye-Catching Blank Graphics to Work Your Magic On​

    Click here for full details and to get your templates.

    Enter coupon code: 30SOCIALNOW and you’ll get an ADDITIONAL 30% off the already discounted price.

  • Are you limiting your traffic opportunities? Probably…

    It’s Alice from Elite Writer’s Lab. Ron’s around too, but being a bit of a technophobe, I wanted to reach out to you on this one myself.

    If you’re looking to expand your reach to grow your audience of potential customers and clients, it’s easy to hit a brick wall if you’re limiting the ways you try to drive traffic.

    We talk to a lot of writers and information publishers and they always say they need to venture into paid ads…and are looking at advertising through Facebook…but they feel intimidated by the whole process.

    Even though Ron is a master at that stuff…I certainly know how that feels.

    As a writer, I just love to write content and grow my traffic organically. And sometimes I avoid doing stuff because it seems too technical and so I limit my ability to grow. I learned that’s a HUGE mistake because all that content I’ve created can be in front of more potential customers because I let myself get out of my comfort zone and learn something new.

    Here’s one thing I’ve learned about ensuring success with Facebook Ads and it’s something that Ron himself taught me and that’s ENGAGEMENT.

    If you’re frustrated with spending money on Facebook ads but not seeing much return (or you haven’t even tried yet), this is important stuff. Whether you need this information for your own business, to get more interest in your books or for the services you provide for your clients, this is critical.

    Here are 3 important tips for Facebook engagement…

    Facebook is all about the user experience. They make money by running ads, but the last thing they want to do is frustrate their users with the paid ads and make them want to leave…they would be losing business then.

    Therefore, they love it when ads get a lot of good engagement because it shows that Facebook users really like the ad. To them, it’s a win-win situation, so they reward ads that have good engagement with a ton of inexpensive clicks and impressions.

    To improve your engagement:

    1. Ensure your ads are targeted to the right people. You can base your ads based on geographic location, advertising, age, interests, income, occupation and more. You can also target your own customers/subscribers or previous website visitors to get an even more likely response.

    2. Post content your audience will be passionate about. You can use controversial topics, polls and other content designed to get a reaction from those who view your ad. Take a look at the ads in your own Facebook stream and see which ones are getting the most engagement.

    3. Test your images. You might be surprised at how different images will perform in your ads. You can test the use of text that illustrate a benefit of your ad (ex. “Free Trial”), but do keep in mind that Facebook only allows 20% of your image to be text. If you’re showing people in your image, happy people tend to get more engagement, but you can certainly test this with your unique ad.

    Those are just a few tips to get you started. Sometimes it takes a bit of time to set up a successful ad campaign and there is some trial and error involved, but luckily we have some Facebook Ad templates we’ve developed for you as well…and you can save 30% on these templates if you enter coupon code: FBADS

    We’ve also got 27 Facebook ad examples and ideas for you. It’s a free to download guide you can get right here.

  • Working Smart or Just Working Hard?

    Here’s something that most writers and online business owners struggle with – working too hard for not enough return. Even when the returns are good, the hours can be grueling.

    We know. We’ve DEFINITELY been there.

    As work at home parents, we can’t afford to be sitting at our computer 24/7. We chose to run our online businesses because we want to be home with our kids, but at home glued to a computer screen isn’t like being at home.

    Even if you don’t have a child or a spouse, a business or writing venture should not become your entire life.

    Add to that, it’s a recipe for burn out and a dismal life that revolves around a computer. At first, building your business and working on your writing really may seem exciting, but then you look up and realize there’s nothing else in your life.

    So, how do you work smarter and not harder? In other words, how do you make more money with less personal time invested in your business.

    To us, it comes down to 3 key points:

    * Value your time
    * Leverage the strengths and time of others
    * Implement Passive Income Models into your Business

    Here’s some more thoughts on each of those…

    1. Value Your Time:

    You need to set and limit your working hours. You probably run your business or wanted to be a writer, so you can stay home with your family&/or have more freedom to do what you’d like. Well, being a prisoner to your computer doesn’t do either of those things for you.

    In addition, when you limit your work time, you are more productive. If you have only 3 hours to get work done, you’re more likely to stay focused and do what you need to do. If you have set aside the whole day to work, you’ll probably slack off and hang out at forums, check your stats endlessly or find other distractions. Sorry to say – that’s NOT working.

    2. Leverage The Strength & Time of Others:

    Don’t think of yourself as a solo entrepreneur or writer…think of yourself as a team. You can leverage the strength and time of others by:

    – Outsourcing: Never try to do it all yourself.

    – Find Project and Business Partners: Your competition doesn’t need to be your enemy. Partner with others reaching the same target market as you.

    – Set Up Your Affiliate Program: Get other website owners and writers to promote your products and services in return for a commission.

    – Mastermind: Become part of create a mastermind group that shares business strategies and experiences.

    3. Implement Passive Income Models Into Your Business:

    Outsourcing and having your own well-managed affiliate program are ways to generate passive income. Other ways to add more passive income to your online business are:

    Join affiliate programs of other writers and companies: All you do is promote products you love and earn a commission when you make a sale. You don’t have to fulfill all the orders and provide customer support.

    Learn search engine optimization (SEO): Search engine optimization is an excellent source of highly-targeted traffic for your website. Just think, people enter a keyword phrase for something they want and voila, they find you.

    Use autoresponders: Effectively automate your follow-up process with our prospect and customers.

    Backend Sales & Upsells: When someone is already going to buy from you once, they’re more likely to buy more. Make sure you make extra offers.

    When you’re just working for work’s sake, it can be tough to see the big picture of your business and really plan for your growth. When you’re able to step back and have time to strategize and plan, you’ll grow much more quickly and with much less stress.

    So please, stop doing so much work! Your business, family and friends will thank you for it!

    What to Do Next: Get $10 Off Our Done-for-You Outsourcing Templates

    Outsourcing TemplatesOur Outsourcing Template Package makes it easy for you hire the write people and create detailed project instructions, so the work gets done the right way.

    In other words, they’ll save you tons of time and money…plus help you avoid the many mistakes people often make outsourcing. 

    The package includes:

    • Insider’s Strategy Guide: Discover how you can get more done with outsourcing in your business. This guide will get you get started the right way.
    • 4 Project Listing TemplatesYou’ll get 4 fill in the blank templates to use as job listings when you are looking to outsource specific projects for your business. 
    • Evaluating Applications Checklist: Part of the struggle with outsourcing is not knowing who to choose to work with. This checklist will help you thoroughly evaluate the responses and applications you receive back from potential outsourcers to ensure you make the right choice for your business.
    • Suggested Interview Questions: We’ve included a list of interview questions you can use as you begin talking to and assessing potenial contractors.
    • 4 Project Specifications Templates: We have also included 4 fill in the blank Project Specification templates to use to ensure you don’t leave out the important details as you outsource your projects. 
    • Quality Check Checklist: We want you to get the best work out of your contractor, so we’ve included a detailed quality check checklist that you can go through to ensure you are receiving quality service for your outsourced project.
    • Constructive Feedback Template: It can be difficult to provide constructive feedback when outsourcing. We’ve made it easy for you by providing a fill in the blanks template you can use to address any questions or concerns you may be having with your projects. No more struggling to find the right words.
    • Big List of Outsourcing Sites: Finding the perfect person for the job can seem overwhelming at first, but we’ve provided a comprehensive list of websites for you that will help you in your outsourcing search.

    Click here to grab the Outsourcing template package.

    And, of course, use our special coupon code to get an additional $10 off the already discounted price. Coupon code: 10TEMPLATES

    You can use these templates for your own business, help your clients with getting clients or even include the templates in products you provide to your customers. The choice is yours!

    [jazzyoptin form_id=”1″]

     

  • 35 Things to Make Content Marketing Easier

    35 Things to Make Content Marketing Easier

    35 Ways to Make Content Marketing Easier

    Today’s post is all about making your content marketing easier. We do hope you find it helpful in getting your content down and out to your followers. Feel free to share it on Twitter, Facebook or anywhere. We’d love that.

    Now let’s get started. Here are 35 things that can make your content marketing easier…

    • 1. Write about what interests you most. Sometimes it’s good to challenge ourselves and expand our horizons, but if you want to do well with content, it’s best to focus on topics that are of most interest to you. If there’s no passion behind your writing, it’s going to be hard to get others excited about what you have to say.
    • 2. Use the mediums you’re most comfortable with. If you prefer to write, focus on writing. If you like talking, do more audio and/or video recordings. Again, it’s good to stretch and get out of your comfort zone now and then, but for every day publishing, use the communication medium that lets you put your best foot forward.
    • 3. Get help. Don’t try to do it all yourself. If you’re the customer support person, blogger, email marketer, CEO, accountant, bookkeeper and everything else for your business, some things are going to fall through the cracks. Get help, so you can focus on growing your business and keep your sanity in the process.
    • 4. Hire a ghostwriter. One way to get help is by hiring a ghostwriter. A ghostwriter will write your content and you can put your name on it. Because they’ve done all the writing, you can now focus on monetizing the content and promoting it.
    • 5. Get free guest bloggers. Most of us know by now that we can get free content from other website owners. Guest bloggers will write original content for you in return for a byline promotion and links back to their site. Having a guest blogger means you can provide varying points of view and bring new expertise to your readers. Plus, it saves you from slaving over the keyboard.
    • 6. Hire a guest blogger. Instead of relying on free bloggers, you might choose to hire someone for pay instead.  They still get a byline, but by hiring you can ensure a more steady stream of content as writers who are paid are more likely to produce the content they promise to add.
    • 7. Interview someone. If you’re stuck for content ideas, just have a conversation. A recorded and/or transcribed interview can be a great source of content.
    • 8. Plan your topics in batches. Sitting at a keyboard scratching your head never did anybody and any good. Instead of coming to the computer and deciding what to write just before you write it, plan your topics ahead of time. By planning them in batches, it’s easier to come up with more ideas. Plus, you can more easily shape your content topics around your product promotions, create ongoing series that your readers will keep coming back for.
    • 9. Use an editorial calendar. Get all those content ideas and plans organized in an editorial calendar. You can do this on paper, in a spreadsheet or there are a number of free WordPress plugins that can help you get organized.
    • 10. Do your writing in batches. The same goes for the writing process. Once you get on a roll with your writing, it’s easier to write a bunch of articles or posts at once. You can also more effectively create connection between your articles to keep your readers interest from piece to piece.
    • 11. Schedule time to create content. If you approach your days thinking that the time to write will automatically present itself, it probably won’t. Schedule your content writing time, so it gets done.
    • 12. If you don’t feel like writing, don’t sweat it. On the other hand, if you just don’t feel like writing one day, don’t sweat it. Give yourself a break. But beware of doing this too often. Improving your writing skills takes discipline and practice. Sometimes it’s kind of like exercise. You don’t think you want to do it, but you always feel better afterward.
    • 13. There are no laws about the number of posts you must write. We’re always puzzled when people create strict blogging schedules for themselves and then get frustrated when they can’t meet that schedule. If you have a very high traffic blog and each post you write ensures a return on investment, then by all means, you probably need to be more strict with yourself. But if a blog is a supplement to what you do or your traffic is just starting to grow, give yourself a break…especially when other important business activities need to be taken care of.
    • 14. Hire someone to do your research. Adding facts, statistics and resources to your content makes it much more valuable. Of course, thorough research is time consuming. You can always hire someone to collect research for you, so you can focus on putting the content together.
    • 15. Get some PLR. PLR or private label rights content is perhaps the easiest way to get ready-made content for your website. You don’t have to hire someone, check their work and go through all that process. Instead, you purchase polished and ready-to-go content. Alice makes some great PLR content here.
    • 16. Stay up to date with current events: If you’re informed, it’s easier to find things to talk about. Pay attention to headlines and listen to news broadcasts in your downtime. Just don’t get so bogged down in being informed that you don’t have time to use that knowledge.
    • 17. When you write, just write…don’t worry about mistakes: First drafts needn’t be perfect. The words will flow better if you just write without worrying about mistakes, formatting or any of the other things you can do later.
    • 18. Get someone else to proofread your work. Proofreading one’s own work is a challenge. It’s hard to catch our own mistakes and sometimes we just want to move onto the next thing. If you can’t hire or get someone else to proofread for you, at least read your content out loud to make sure you catch the mistakes.
    • 19. Hire a VA to publish, distribute and help you get your content out there. Writing is only one piece of the content marketing puzzle. It’s important to get as many eyeballs as possible on our content and that takes work. Hire a VA (virtual assistant) to help you with those pesky, but necessary, tasks.
    • 20. Watch your competitors and fellow online business owners. Sign up for RSS feeds or use a special email address or sorting rule to funnel emails to one place. Scan headlines for ideas, create content responses and more.
    • 21. Focus on the most profitable content first. Look at your stats and determine which types of content are producing the best results for you and put your focus their. For most of us, that will be email. An email list produces such a high ROI, so put your time into growing your list and creating content for it.
    • 22. Realize that your blog CAN do that. If you use WordPress and have ever thought, “I wish my blog could do this,” chances are, your blog CAN do that. Search for plugin solutions in the WordPress plugin directory and you’ll be amazed at what you can find.
    • 23. Hone your copywriting skills. One of THE most important thing for any content marketer to do is to hone their copywriting skills. When you understand copywriting, you can write more interesting and persuasive content. Grab a copywriting book of Amazon and get to work.
    • 24. Let your audience contribute. Ask them questions, have them submit photos and other material. Not only does this give you free content, it intensifies a sense of community and is a win-win for all.
    • 25. Not every content piece has to be a literary masterpiece. I’ve seen people who insist an article needs to be X words long or people who think every single piece has to be your best work. Now, we’re not saying to do a shoddy job. Not all. However, it’s often our shortest posts and the ones we create on the fly that turn out to be the most popular. Besides, brevity is a good skill to have. Just ask Seth Godin.
    • 26. A picture is worth a thousand words. Take a glance at your Facebook feed or take note of the rise of Pinterest. People are visual creatures and love photos. Get in the habit of creating and sharing great photos and other images. It’s easy to do!
    • 27. Reuse, recycle and sometimes reduce. Whether you reintroduce content to your audience or take snippets and ideas to create something new, a lot of what you need is probably in your front lawn.
    • 28. Save your bylines and use them as templates. A lot of people use the same byline for all the content they write. That certainly is the EASY way to approach it, but probably not the most effective. Each piece of content needs a byline carefully crafted for its topic. To make it easier to craft new bylines, keep a file with all your bylines, so you can tweak them for your specific project. You can get some free byline templates here.
    • 29. Add content curation to the mix. Who says your website has to create all the content? Using content curation techniques can bring traffic to your website and offer excellent resources to your audience. This means you tell your readers about a useful resource, post, podcast or whatever. But you add your own thoughts, giving your readers more value and showing you as a great source of content.
    • 30. Discover your own productivity. There are a lot of productivity systems and approaches, but works for you will likely vary. Experiment to discover your most productive times and figure out what works for you. What works for others, may not work for you…so dare to be different for better productivity.
    • 31. Get your apps for when you’re on the go. If you’re out and about, waiting in line or at the doctor’s office, these are great times to boost your productivity. You can download your favorite apps to your phone, so you can write quick blog posts (try the WordPress app), take notes, make graphics and more.
    • 32. Have a place to write ideas as they come to you. Speaking of taking notes, always have a place where you can jot down ideas as they come to you. Alice uses the notes feature of her phone, but you might have a different preference. Just make sure to keep them in the place, so you don’t lose all those great ideas.
    • 33. Speak it if you can’t type. If you’re driving or can’t stop to type, you can always record your ideas or even create little podcasts or recordings for your audience. Most phones come with a voice recorder, so take advantage of this whenever ideas strike.
    • 34. Set your priorities. We touched on it earlier, but knowing where to spend your time is important. You can make all the to-do lists you want, but unless you prioritize your work, you’ll likely be running in circles. Work on your most profitable activities first.
    • 35.Overall, don’t be in a rush. Content marketing isn’t a race. He who has the most blog posts rarely wins. Instead, take your time coming up with great topics, researching them well, creating great content, monetizing it effectively and promoting it well. Make everything you do work to grow your business. When you rush, so much of that work is lost because you don’t get a chance to make the most out of each piece of content.

    But that said, don’t drag your feet either. Don’t overthink things or wait for perfection. There is no such thing.

    What to Do Next: Take Your Content Marketing to the Next Level with 40% Off Our “Content Management for Traffic and Monetization” Templates.

    Content Management Templates
    Make it easier to make your content work for you with our Content Management for Traffic and Monetization Templates Package that includes

    • Insider’s Strategy Guide with our best content marketing strategies.
    • Daily, Weekly and Monthly Content Planner to keep you fully organized and on track.
    • Master Content List to ensure you are maximizing all the content you publish.
    • Master Affiliate Promotions List to help monetize your content.
    • Master Products/Services Promotions List to help monetize your content,
    • 50 Things to Blog or Post About so you never run out of ideas.

    Click here to content management template package.

    And, of course, use our special coupon code to get 40% off. Coupon code: EWLBLOG

    You can use these templates for your own webinars are select developer or resell rights to use the templates for your clients or to sell them. The choice is yours!

  • Why and How to Outline Your Book

    There are many ways to write a book. You can wing it. You can sit down at your computer and just start writing. Many people take that approach. In the world of fiction writing they’re called “pantsters” because they write by the seat of their pants.

    However, there are other types of writers too. They are called plotters. They essentially plan their book before they write it. Whether you’re writing fiction or non-fiction, there are many benefits to outlining and planning your book before you write it.

    The Benefits of Outlining

    There are some reasons beyond simple writing personality style to outline your book. They are profound and abundant. In fact, they are compelling enough to consider changing how you write.

    * You write faster. If you’re working from an outline, you’ll write your actual book much faster. In fact, don’t be surprised if you finish your book in just a few weeks or a month.

    * Fewer revisions. The outline helps you stay on topic. You won’t have to spend time on multiple revisions. When you work from your outline and your book plan, you’ll simply have to edit for spelling, clarity, and grammar. You won’t have to re-work or re-organize your book, because that’s already been done.

    * It’s easier. Sometimes it’s easier to make sure that you cover all of the topics you want to cover when you have an outline. You can make sure that your book is well thought out and is positioned to help your prospects solve their goals and you to sell more books.

    How to Outline

    You probably already know how to outline, at least the basics. However, when it comes to writing books there are a few different approaches or considerations. One solid approach that can really help you create a stellar book is to outline based on a chapter topic, the headlines for each chapter, and the subhead lines.

    Another option is to outline with the same topic, headlines and subheadings but to format them as questions. For example, if your topic is “Drinking more water,” then your question would be “What are the benefits of drinking more water?” “How do I drink more water?” “What are the risks of drinking more water?” and so on. As you can see, answering the questions then becomes quick and easy.

    Using this question outline method, you can write a chapter a day. You can even dictate your book, hire someone to clean it up, and have a full book in just a few weeks.

    Writing a book can take time. In fact, some people take years to write their book. However, the more books you write, the more you sell, and the more money you’ll make. It makes sense to make the book writing process as efficient and effective as possible, and outlining your book makes it easier.

    Do This Next, If You Want to Make Living from Writing

    WriterHelpWanted.com and EliteWritersLab.com co-founders, Ron Douglas and Alice Seba, recently got together to discuss the 5 obstacles that keep most writer from earning a good living from their writing.

    Inside this free video, you’ll learn about the 5 obstacles that keep most writers from earning a full-time living from their skills. If you ever procrastinate, doubt your skills or just aren’t sure how you can get started, this is for you.
    To receive free instant accessjust click here to get started.
  • How Long Should It Take to Write a Book and Will it Be Any Good?

    Nervous about Book PublishingMost authors are full of questions. They’re also full of energy, doubts, enthusiasm, hesitation and a whole bunch of conflicting emotions. That’s what happens when you’re excited about an idea and invested in the outcome. So let’s try to answer some of those common questions so you can get down to writing and worry less about the questions swirling through your mind.

    How Long Should It Take to Write a Book?

    Well this is kind of a difficult question to ask, and the answer will undoubtedly leave you scratching your head. The time it will take you to write your book depends on how long your book is and how much you write each day.

    So here’s a better answer. When do you want to publish your book? If you want to publish in three months then it’s going to take you two months to write your book because that’s how long you have. You can also work on the deadline based on how much you can write each day.

    For example, if you can write 1000 words a day, about four double spaced pages, then it’ll take you 70 days to write 70,000 words. See how that works? You get to decide how long it takes to write your book.

    By the way, one of our presenters at the Best Sellers Summit, Connie Ragen Green, had the perfect advice for getting your book done in 30 days with just 1 hour’s work per day.

    How Do You Know If a Book Idea Is Any Good?

    You never KNOW if a book idea is a good one. However, you can research your audience and make sure that the information you’re providing is top quality information that will provide value to their lives. You can then market the heck out of that book.

    And here’s a secret…bad books sell just as well as good books. Of course you want your name attached to a good book but people don’t always judge “good” and “bad” the same way. If people buy your book and you reach your goals then you’re a success.

    What’s the Next Step?

    Once you’ve written your book and published it, the next step is to keep marketing it and to get started on your next book. Studies, and profit statements, have shown that you’ll sell more books if you publish more books.

    For example, let’s say you publish book 1 and it has decent sales. You publish book 2 and book 1 suddenly increases in sales along with book 2 sales. You write and publish book 3, and then book 1 and 2 sales increase. And the same thing happens when you release your books in new formats. Release book 1 in print and your eBook sales will increase. It’s all about marketing, exposure, and creating a name and a reputation online.

    Becoming an author and selling books is work. It can be a full-time, or almost full-time job. It can also be the best decision and business path you ever take. Your books help people and that’s a great way to make a living.

    Do This Next, If You Want to Make Living from Writing

    WriterHelpWanted.com and EliteWritersLab.com co-founders, Ron Douglas and Alice Seba, recently got together to discuss the 5 obstacles that keep most writer from earning a good living from their writing.

    Inside this free video, you’ll learn about the 5 obstacles that keep most writers from earning a full-time living from their skills. If you ever procrastinate, doubt your skills or just aren’t sure how you can get started, this is for you.
    To receive free instant accessjust click here to get started.